THE POSTER ATLAS
Give to the needy

The WPA & the Golden Age · The Public Good

Give to the needy

Work Projects Administration Poster Collection, 1938

What it is

A WPA color silkscreen, printed on board between 1936 and 1939, announcing a vaudeville show to raise money for a children's milk fund. Its verso carries a stamp dated February 2, 1939.

Why it matters

The benefit was for the Long Beach, New York milk fund run under Mayor Edwards' welfare committee, and the poster is the Federal Art Project doing exactly what it was built to do: put a trained hand and a cheap process at the service of a local relief drive. It belongs to the Depression's second half, when a night of vaudeville was a plausible way to keep milk in a poor child's hands.

What to notice

One oversized milk bottle is made to carry the entire composition, the cheapest and loudest way to say what the money buys.

Charity, argued in a single object anyone could recognize from across a room.

Provenance

School
WPA — Federal Art Project (United States)
Format
Political poster
Poster published
Work Projects Administration Poster Collection, 1938
Source
Library of Congress, Prints and Photographs Division · 94502853
View the public source record ↗

Rights: CLEAR. Public domain — U.S. government program work (WPA Federal Art Project), any year. Gated by the poster’s own publication year. Cleared by registry on 2026-07-18.

Format

The full-resolution, color-managed file — restored honestly, yours to print and keep.

Sized to protect print quality — this scan supports sizes up to 18x24" cleanly.

Size

$29.00

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