THE POSTER ATLAS
Panama-Pacific International Exhibition, San Francisco - Southern Pacific Railway

The WPA & the Golden Age · The American Golden Age

Panama-Pacific International Exhibition, San Francisco - Southern Pacific Railway

Southern Pacific Railway, 1915

What it is

Southern Pacific Railway issued this 1915 panorama to sell tickets to the Panama-Pacific International Exposition, the fair San Francisco staged to announce its recovery from the 1906 earthquake and the opening of the Panama Canal.

Why it matters

The copy line - 'the greatest, the most beautiful and the most important in history' - is railroad boosterism at full volume, aimed at travelers deciding which coast to cross.

What to notice

A railroad's panoramic sales pitch for the 1915 exposition: 'the greatest, the most beautiful and the most important in history.'

The years America learned to argue, sell, and dream in ink.

Provenance

School
The American Golden Age — the Poster before 1931 (United States)
Format
Exhibition poster
Poster published
Southern Pacific Railway, 1915
Source
Southern Pacific Railway brochure, 'High points on four great highways to the California Expositions' (1915)
View the public source record ↗

Rights: CLEAR. Public domain — U.S. 95-year rule (published 1930 or earlier). Gated by the poster’s own publication year. Cleared by registry on 2026-07-18.

Format

The full-resolution, color-managed file — restored honestly, yours to print and keep.

Sized to protect print quality — this scan supports sizes up to 40x60" cleanly.

Size

$29.00

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