THE POSTER ATLAS
Gazette du Bon Ton — "Le Belvédère" (Barbier)

Le Grand Siècle de l’Affiche · The Pochoir Room

Gazette du Bon Ton — "Le Belvédère" (Barbier)

George Barbier · Gazette du Bon Ton, issue 7, plate 36, 1924

What it is

A George Barbier pochoir fashion plate, "Le Belvédère" (a Worth coat-dress), from the Gazette du Bon Ton.

Why it matters

The Gazette set the visual language for fashion illustration for a generation — pochoir let color sit as flat and exact as enamel.

What to notice

No gradient anywhere — every color is a distinct stencil pull, edges crisp as cut paper.

Fashion, printed like a jewel.

Provenance

School
Belle Époque — the Affiche (France)
Designer
George Barbier
Printer / house
pochoir (hand-stencilled)
Format
Fashion plate (pochoir)
Poster published
Gazette du Bon Ton, issue 7, plate 36, 1924
Source
Wikimedia Commons
View the public source record ↗

Rights: CLEAR. Public domain — U.S. 95-year rule (published 1930 or earlier). Gated by the poster’s own publication year. Cleared by registry on 2026-07-17.

Format

The full-resolution, color-managed file — restored honestly, yours to print and keep.

Sized to protect print quality — this scan's resolution doesn't clear our floor for a physical print, so this piece is offered as a digital download only.

Size

$29.00

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