THE POSTER ATLAS
Visit the zoo (three penguins)

On your wall

Visit the zoo (three penguins), framed as an archival print on a wall
Archival print, framed and hung — a styled render, not the exact frame shipped.

The WPA & the Golden Age · See America / Cities & States

Visit the zoo (three penguins)

Works Progress Administration, 1936

What it is

A 1936 color woodcut poster for the Works Progress Administration, unattributed, reading "Visit the zoo" over three penguins. It survives in the Library of Congress Prints and Photographs Division.

Why it matters

The WPA put artists to work in the Depression, and their poster shops turned out cheap, printable civic invitations - here, a nudge to the local zoo. The woodcut was a democratic medium by design: carved by hand, printed in flat runs, meant for a wall rather than a frame. That it carries no signature is the point of the program, which valued the useful image over the individual name.

What to notice

See how the birds' black backs are simply the uncarved block inked, while the white of the board does the fronts - no third tone, just cut and not-cut.

Reduced to a stance repeated three times, and legible from across the street.

Provenance

School
WPA — Federal Art Project (United States)
Printer / house
Woodcut, color
Format
Travel poster
Poster published
Works Progress Administration, 1936
Source
Library of Congress, Prints and Photographs Division · LCCN94502931 (cph.3h00056 / cph.3f05604)
View the public source record ↗

Rights: CLEAR. Public domain — U.S. government program work (WPA Federal Art Project), any year. Gated by the poster’s own publication year. Cleared by registry on 2026-07-18.

Format

The full-resolution, color-managed file — restored honestly, yours to print and keep.

Sized to protect print quality — this scan supports sizes up to 18x24" cleanly.

Size

$29.00

More from the Atlas