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Prepared from the source scan: surroundings removed and the sheet levelled where required. The source record remains available below.
Five Schools, Built to Deepen · Nieuwe Kunst
Ivens & Co Fotoartikelen (van Caspel, 1899)
Johann Georg van Caspel (1870-1928) · Ivens & Co, Spuistraat 216 Amsterdam, Nijmegen, Groningen, 1899
Format
Archival pigment giclée on museum-grade matte art paper, color-managed to the source scan — the flat inks and stone grain intact. The 40×60 is the room-changer.
Size
$39.00
What it is
A lithograph poster by Johann Georg van Caspel for Ivens & Co, dealers in photographic goods at Spuistraat 216 in Amsterdam and in Nijmegen and Groningen; it shows a woman looking through a camera.
Why it matters
Ivens sold cameras to amateurs across the country, and van Caspel made the amateur a woman.
What to notice
The three shop towns run along the lettering, so one sheet served all of them.
The camera as an accessory of the modern woman, in 1899.
Provenance
- School
- Plakat — the Object Poster (Various)
- Designer
- Johann Georg van Caspel (1870-1928)
- Format
- Advertising poster
- Poster published
- Ivens & Co, Spuistraat 216 Amsterdam, Nijmegen, Groningen, 1899
- Source
- Rijksmuseum, Amsterdam · RP-P-1912-2441
Rights: CLEAR. Public domain — U.S. 95-year rule (published 1930 or earlier). Gated by the poster’s own publication year. Cleared by registry on 2026-11-01.
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