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Prepared from the source scan: surroundings removed and the sheet levelled where required. The source record remains available below.
Le Grand Siècle de l’Affiche · The Velocipede
Zimmerman on a Clément with Dunlop Tyres (Pal, 1894)
Pal (Jean de Paléologue) · Dunlop and Clément, 1894
Format
Archival pigment giclée on museum-grade matte art paper, color-managed to the source scan — the flat inks and stone grain intact. The 40×60 is the room-changer.
Size
$39.00
What it is
A colour lithograph by Pal, dated 1894, lettered "Zimmerman sur sa machine munie de pneu Dunlop. Toutes les bicyclettes Clément sont munies du Dunlop", printed by Paul Dupont, Paris.
Why it matters
Tyre maker and frame maker shared the champion: one sheet sells the rider, the bicycle and the tyre.
What to notice
Two brands share the lettering, the Dunlop tyre on every Clément bicycle.
The bicycle sold itself as freedom, and the poster sold the bicycle.
Provenance
- School
- Belle Époque — the Affiche (France)
- Designer
- Pal (Jean de Paléologue)
- Printer / house
- Imprimerie Paul Dupont, Paris
- Format
- Advertising poster
- Poster published
- Dunlop and Clément, 1894
- Source
- Bibliothèque nationale de France (Gallica) · BnF btv1b9011424p
Live trademark
Dunlop — sold here as history, never adopted into this house’s own branding.
Rights: CLEAR. Public domain — U.S. 95-year rule (published 1930 or earlier). Gated by the poster’s own publication year. Cleared by registry on 2026-11-01.
More from the Atlas
Painted Whiskers, our sister studio, will paint your pet in this school’s hand, after Tournée du Chat Noir. See Yours Painted ↗